In this slam-dunk episode of Marketing Minute, Tim and O.P. talk about being the unicorn of your business, and being relentless in your pursuit of being the best.

This week, Tim and O.P. talk about what it takes to turn your stellar service into great sales.

If you don't offer a certain service, customers will look elsewhere. They like one-stop shops.

How are you bringing value to your company, adjusters, insurance agents, customers, and everyone else touched by your business?

Are you leaving money on the table? It's time to generate more money from each estimate.

The number one concern for most business owners is how to get more money out of the business. O.P. and Tim are using this new series to teach restoration companies how to increase their bottom line.

Figure out your ideal client, and go after them. Tim and O.P. tell you how to stop taking every fire job you're offered, and start doing the work you want to do.

Wrapping up this series, this dynamic duo talks about establishing a target, pursuing it, and figuring out what you need to start doing this year to reach that target or goal.

What are you doing that is great for your company, and that you should KEEP doing in 2017?

What should you stop, keep, and start doing this year?